Terms and conditions might not be the most enticing topic to think about, but they are crucial for plenty of e-commerce businesses. Adding a terms and conditions checkbox to the product pages of your WooCommerce business can be crucial in many cases.
Can you imagine a wine shop simply selling goods to underage customers without asking them to verify their age? Or businesses that use personal data not having an “I agree with the terms and conditions” checkbox that customers need to check before proceeding with a purchase?
Why terms and conditions matter
Terms and conditions are important for various reasons:
- Your own protection: You protect your business when you clearly state the terms and conditions that apply to the purchase. When customers can only proceed with an order after confirming they agree with your terms, you run less risk in case of complaints (e.g. about late delivery time, damaged goods, returns).
- Transparency and trust: Being transparent about your offering and the conditions makes your store look more reliable and establishes trust with your customers. For example, when you provide a custom T-shirt design service, it’s important for your customers to confirm they are happy with the image quality or that they understand a low-resolution image can result in an ugly-looking product.
- Intellectual property protection: Some businesses have to take into account intellectual property rights, such as trademarks, patents, or copyrights. Think of “print your own poster” or “create your own T-shirt” stores where customers can upload their preferred image. In those cases, it’s essential for customers to confirm they are only uploading images they are authorized to use.
- Age verification or potential risk assessment: For businesses that sell tickets for events, it can be important to add a checkbox for age verification in the case of 18+ events. Or what about events with light shows and strobe effects that can trigger epilepsy seizures? You’d want potential customers to be informed and explicitly agree with your custom terms before checking out.
Long story short, terms and conditions may seem a bit tedious, but they can help you prevent a lot of hassle and legal trouble down the road. And protecting yourself and your customers is definitely worth investing some time!
Let’s have a look at a few examples of businesses that use an additional terms and conditions checkbox on their product pages.
Terms & conditions checkboxes in e-commerce stores
There is a wide range of scenarios where a terms and conditions checkbox makes sense. The most general type of checkbox is used to express agreement with the “Terms of Service” or “Terms and Conditions”, including a link to the page where those terms can be found. This is an example of a custom poster printing business:
There are also more specific scenarios. For example, when you offer custom designs for postcards, coffee mugs, T-shirts, etc., you’ll want to make sure the customer confirms they are happy with the design preview before they proceed with their order.
A different example is websites selling ancestry-tracking services, like 23andMe. People’s anticipation might be sky-high in this scenario, as they have to send in a DNA sample. So it’s an excellent idea to add a checkbox that sets clear expectations from the get-go:
As you see, there are various scenarios in which a terms and conditions checkbox is useful, and odds are it’s a good idea (or even required) for you to add this type of checkbox to your checkout process too.
The good news is: the Advanced Product Fields for Woocommerce plugin offers an out-of-the-box solution for all your custom terms and conditions needs! You can use this powerful plugin to add all sorts of extra options and field types to your products, one of them being a terms and conditions checkbox customers have to agree to before proceeding with their order. We’ll show you exactly how to get started in the following section.
How to add terms and conditions to your WooCommerce products
The Advanced Product Fields for WooCommerce plugin is the perfect solution for business owners who want to add custom checkboxes to their product pages. There is much, much more you can do with this plugin, but in this overview we’ll focus on how to feature additional terms and conditions checkboxes in your WooCommerce store.
Here’s a quick step-by-step tutorial for you to add a checkbox. For this tutorial, we assume you have a basic understanding of WooCommerce and have a simple product set up and ready to go. This means you’ve added a price, description, and product image.
In this example, we’re creating a copyright checkbox for a T-shirt design preview.
- Install and activate the APF plugin.
- Navigate to the Products section from your WordPress dashboard.
- Click on the product you want to edit and scroll to the Product data field.
- Select the Custom fields tab and click on Add your first field.
- Choose the type of field you want to add, in this case True/False.
- Add information such as the field label and indicate that this is a required field (meaning customers will have to check it before they can add the product to their cart and check out). The Label will appear on the product page as the checkbox title, and the Message will appear next to the checkbox, so make sure it explains clearly what the customer is agreeing to.
- When you go to Preview, you will see the changes reflected on the product page.
- For this example, we are not using the Mark required fields setting, but when you create a product, it is activated automatically. This setting allows you to make it clearer to customers that these fields require input. If you don’t want this, you can turn the Mark required fields setting off.
This setting adds an asterisk to the required fields that signal to customers they can’t proceed without engaging with these fields.
- Once you save your changes, you’re done!
Start utilizing terms and conditions checkboxes in WooCommerce today
Additional terms and conditions checkboxes are a valuable resource you can implement to tailor your store policies, protect your e-commerce business, and offer transparency to your customers.
With Advanced Product Fields for WooCommerce, you can do all of that in a user-friendly interface that provides excellent custom solutions for your online store. Let your customers know what to expect, and make sure your online store is compliant and protected by adding an additional terms checkbox to your product pages today!
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